by Wimb »
27 Mar 2019 09:49
Hound The industry has changed Genome, think that is the problem
Realistically, not sure there is that much left in the old style journo following the team round. I'm guessing it might end up where you have accredited people from blog sites like Tilehurst End ending up doing a little bit of press conferences etc, and basically doing it unpaid bar what they can get through web traffic and clicks. Be more on a voluntary basis
Pretty much this, especially for a team the size of Reading where even world class journalism would only interest 20-40k people at a push. Compare that to the hundreds of thousands, if not millions around the world who'd read every word about what Pogba had for breakfast or what Klopp said to an under 18 midfielder about his future.
As I've said and others have pointed out, with so little money about you just won't get the top quality journalists and big media teams you need to produce genuinely great and consistent content. You're now relying on those starting out, people who are financially comfortable through other means, or perhaps those winding down.
Building contacts is very, very tricky. The club is more open than it was under different regimes but they're still a business and will only allow so much (which all bias aside I'd consider fair). More to the point, the players are so well media trained that they're well aware of what a slip up can do to their careers/image so are that bit more reluctant to open up unless they really know you. This isn't 25 years ago where you could grab Ady or Archie in the Rendezvous for a few words either.
Perhaps this new Apple model of paying monthly for a bulk news subscription, plus EU Article 11 might give a shot in the arm to the media and provide desperately needed revenues, otherwise you will be relying on (the fine work
) of sites like TTE plus whatever meagre resources bigger sites like GR will provide.