The Royal Crest - quarterly magazine

[morganb]

This was announced yesterday:

https://rdg.today/out-of-touch-or-quali ... upporters/

Not quite a matchday programme. It will be interesting to see how popular it is and how long it lasts

From recent away trips, some other L1 teams still manage to do printed programmes

Some teams do digital matchday programmes where you scan a QR code on your ticket or at the ground to download to your phone for free

We were thinking that now paper tickets are dying out it would be good to have a physical souvenir of your day at the football - even a simply double-sided postcard which lists the date/opposition etc on one side and an appropriate picture (or possibly a TIFO-style image you build up) on the other

[Brogue]

is it free? no-one seems to know

[Brogue]

is it free? no-one seems to know

Ok it’s £8 a copy wtf

[morganb]

is it free? no-one seems to know

Ok it’s £8 a copy wtf

Just seen that on Twitter as someone's popped into the Megastore to buy one! Imagine they didn't at that price

[Green]

What did you lads last buy a magazine? That's pretty standard these days.

For comparison a sunday paper is pushing £5.

[RG30]

What did you lads last buy a magazine? That's pretty standard these days.

For comparison a sunday paper is pushing £5.

I did purchase a copy of World Soccer last month as it is an invaluable read for World Cup information.

[Whore Jackie]

Pick up your copy in-store today.

Bit off they don't mention a price in the tweet, that reads, to me, like it's a freebie.

[SouthDownsRoyal]

is it free? no-one seems to know

Ok it’s £8 a copy wtf

Just seen that on Twitter as someone's popped into the Megastore to buy one! Imagine they didn't at that price

Green would have bought two

[Whore Jackie]

Printed copy of the Royal Crest is one of the perks of the Elite One Royal package. Probably would have printed 500 odd, so makes sense to flog the spare 450 or so at the Megastore. Imagine they'll give 'em away with some or the more expensive hospitality packages too.

[RG30]

Printed copy of the Royal Crest is one of the perks of the Elite One Royal package. Probably would have printed 500 odd, so makes sense to flog the spare 450 or so at the Megastore. Imagine they'll give 'em away with some or the more expensive hospitality packages too.

Heard the figure is significantly more.

[Dirk Gently]

Printing is pretty cheap to do - what costs is the setup and starting the job, so the cost between printing 1k and 5k is probably not significant.

It may be that there's a value placed on it for VAT purposes.

If you're selling a season ticket for £245 you give HMRC £49 of the £245.

If you're selling a season ticket for £237 and this includes a magazine (zero-rated) which is priced at £8 you're giving HMRC £47.40

Might not seem a lot, but probably more than the cost of printing, so it's a saving, and scale it up by several thousand STHs.

It's the same reason all 2007/08 STHs got a free "Yearbook", with a list price of £19.99 but which cost not very much to produce.

[East Grinstead Royal]

It may be that there's a value placed on it for VAT purposes.

If you're selling a season ticket for £245 you give HMRC £49 of the £245.

If you're selling a season ticket for £237 and this includes a magazine (zero-rated) which is priced at £8 you're giving HMRC £47.40

If you sell a season ticket for £245, the VAT is £40.80.

If you sell it for £237, the VAT is £39.50.

It’s calculated at 20% of the price before VAT.

[Whore Jackie]

Just had a thank you for renewing your ST email with a digital link to the first issue.

TBF, it's pretty decent, 40 pages. Couple of ads for SCL and Macron, but the rest looks to be quite interesting content.

[RG30]

“Our One Royal programme is a perfect example of that. I genuinely believe it can become one of the standout supporter engagement models anywhere in the EFL. It gives the club greater stability, allows us to communicate directly with supporters more effectively and creates a stronger connection between the club and its fanbase.”

[SouthDownsRoyal]

“Our One Royal programme is a perfect example of that. I genuinely believe it can become one of the standout supporter engagement models anywhere in the EFL. It gives the club greater stability, allows us to communicate directly with supporters more effectively and creates a stronger connection between the club and its fanbase.”

After all we’ve been through, all we really needed was a fanzine to give the club greater stability!

[morganb]

“Our One Royal programme is a perfect example of that. I genuinely believe it can become one of the standout supporter engagement models anywhere in the EFL. It gives the club greater stability, allows us to communicate directly with supporters more effectively and creates a stronger connection between the club and its fanbase.”

After all we’ve been through, all we really needed was a fanzine to give the club greater stability!

If you have the printed version you could always put it under the leg of that wobbly table to improve stability

[Clyde1998]

Just had a thank you for renewing your ST email with a digital link to the first issue.

TBF, it's pretty decent, 40 pages. Couple of ads for SCL and Macron, but the rest looks to be quite interesting content.

It's the sort of thing I'd expect as a matchday programme. Nothing that's too memorable. Certainly not worth anything like £8.

If this is the standard we can expect for a quarterly magazine, I don't really think it's anything meaningful. A lot of it is taken up by pictures. I'd say about half of it is actual content:

Code: Select all

Pg	Content
1	[Front cover]
2	[Select Car Leasing advertisement]
3	[Contents]
4	Rob Couhig column
5	Rob Couhig column (cont.)
6	[Image]
7	Leam Richardson column
8	Lewis Wing introduction
9	[Image] / [Video]
10	Lewis Wing interview / [Image]
11	Lewis Wing interview (cont.)
12	Lewis Wing summary
13	[Image]
14	Season review
15	Season review (cont.)
16	Season review (cont.) / [Image]
17	Season review (cont.) / [Image]
18	Rodney Thornhill piece
19	[Image]
20	[Image]
21	Rodney Thornhill piece (cont.)
22	'Iconic seasons'
23	'Iconic seasons' (cont.)
24	[Image]
25	2005-06 player summary / [Video]
26	2005-06 player summary (cont.)
27	2005-06 player summary (cont.)
28	Coley Park piece title
29	Coley Park piece
30	Academy season review title
31	[Image]
32	U21 season review / [Image]
33	U18 season review / [Image]
34	Opinion piece on Harrison Rhone / Emmanuel Osho / [Image]
35	Opinion piece on Philip Duah / Shay Spencer / [Image]
36	[2025-26 fixture summary]
37	[2025-26 fixture summary (cont.)]
38	[2025-26 player appearances and goals]
39	[Macron advertisement]
40	[Back cover]

[yuomi]

Wonder what the print run on these was. Surely they're not going to be selling more than...100? Total waste.

Brings to mind a fun, but totally irrelevant fact for people who like that sort of thing. The Concorde at Heathrow is full of old issues of the BA magazine, High Life, which are used as ballast. Can't think why that comes to mind...

[Whore Jackie]

Just had a thank you for renewing your ST email with a digital link to the first issue.

TBF, it's pretty decent, 40 pages. Couple of ads for SCL and Macron, but the rest looks to be quite interesting content.

It's the sort of thing I'd expect as a matchday programme. Nothing that's too memorable. Certainly not worth anything like £8.

If this is the standard we can expect for a quarterly magazine, I don't really think it's anything meaningful. A lot of it is taken up by pictures. I'd say about half of it is actual content:

Code: Select all

Pg	Content
1	[Front cover]
2	[Select Car Leasing advertisement]
3	[Contents]
4	Rob Couhig column
5	Rob Couhig column (cont.)
6	[Image]
7	Leam Richardson column
8	Lewis Wing introduction
9	[Image] / [Video]
10	Lewis Wing interview / [Image]
11	Lewis Wing interview (cont.)
12	Lewis Wing summary
13	[Image]
14	Season review
15	Season review (cont.)
16	Season review (cont.) / [Image]
17	Season review (cont.) / [Image]
18	Rodney Thornhill piece
19	[Image]
20	[Image]
21	Rodney Thornhill piece (cont.)
22	'Iconic seasons'
23	'Iconic seasons' (cont.)
24	[Image]
25	2005-06 player summary / [Video]
26	2005-06 player summary (cont.)
27	2005-06 player summary (cont.)
28	Coley Park piece title
29	Coley Park piece
30	Academy season review title
31	[Image]
32	U21 season review / [Image]
33	U18 season review / [Image]
34	Opinion piece on Harrison Rhone / Emmanuel Osho / [Image]
35	Opinion piece on Philip Duah / Shay Spencer / [Image]
36	[2025-26 fixture summary]
37	[2025-26 fixture summary (cont.)]
38	[2025-26 player appearances and goals]
39	[Macron advertisement]
40	[Back cover]

Don't get me wrong I wouldn't pay £8 for it, but it was alright. Really enjoyed Roger Titford's piece on the 6th home ground mystery in Coley. But agreed there was a lot of stuff that you couldn't replicate each quarter, think they'll have their work cut out for the next one.

RG30 said the print run was considerably more than 500. Let's say 2,000 which I suspect they'll slash for the next one.